Is There a Stigma in Working From Home?

Working from HomeIn many UK offices, working from home is seen as an easy way to wangle an extra day off. We’re all very familiar with the stereotypes of attending conference calls in pyjamas, and writing reports while watching Fern and Phil.

But for many professional services companies, working from home provides their competitive edge. Their business literally wouldn’t survive without it.

Changing attitudes

Sir Richard Branson is a vocal advocate of working from wherever you like. Mind you, his ‘home’ is a two acre island in the Caribbean, so it’s hardly surprising he wants to stay there as much as he can.

Branson’s home office, Necker Island, relies completely on one mobile phone mast that’s located six miles away. That mast is the source of everyone’s WiFi, and allows him to get his work done each day. All of the electricity is provided via solar cells that store power in massive batteries, and he uses cloud file storage to exchange documents.

This might be an extreme example of remote working, but it does prove how times have changed. The way we connect and communicate is changing, and the cloud is the driving force that’s making it happen.

Living and working flexibly

Answering VoIP calls from a paradise island might be something of a pipedream, but we can certainly use the same principles to work more flexibly, wherever we are in the UK. In the professional services industry, even simple changes can help align your business more effectivly with your clients.

If you change your hours slightly, you could take on clients in other time zones and be available when they’re at work. When it’s time to do an audit of your client’s accounts, you could use their computer to log onto your hosted desktop, rather than dragging a crate of files over in the car. As a result, you could even walk there, and get a few more steps on your Fitbit in the process.

It’s important to note that being more flexible and connected doesn’t have to mean being constantly at work. You can work when it makes sense to work, and switch off when it’s time to relax. Cloud computing gives you that control.

Lead the way

More and more businesses are ditching the daily commute. They’re figuring out better ways to fit work in with their home life. In Sweden, workers in the public sector are seeing their hours reduced without a pay cut, in recognition that a shorter day means less stress and a renewed drive to achieve results. The key is that flexible working should make you feel happier in your job.

If you offer professional services, but you’re still working a 9 to 5, think of all the efficiency benefits a flexible approach could bring. While we can’t promise a private island or a spot of snorkelling over your lunch break, we can help you to structure a working day that is more tailored to you and your clients.

Cloud4’s cloud computing solutions will give you the freedom to work smarter, not harder, so you can focus on what your clients need and spend less time sitting in traffic. You’ll quickly realise why so many businesses are taking a new look at working from home.

Why Professional Services Are Adopting Cloud

Professional services companies provide support to other businesses. They are in a sector often known as ‘B2B’, and are responsible for providing assistance to other companies.

Professional services providers have been quick to recognise the potential of the cloud, and we find a huge amount of our customers come from this sector. In fact, there are far more small businesses taking on cloud computing than large enterprises, partly because they are more agile.

But that isn’t the only reason.

Cost savingsCloud services

Pre-cloud, most small businesses would have had to have a server in their office – perhaps expanding this to a small data centre over time. For a startup, finding the desk space for a large, bulky server could be an issue in itself.

There’s also the cost of maintaining IT hardware, or paying someone to maintain it for you. The more business-critical applications you amass, the more important it will be to keep the server online.

And what about backups? Client data is subject to stringent checks, and if any business works with personal information, they need to make sure it’s properly cared for. At one time, that would mean creating tape backups and shipping them off for storage. None of this is cheap – quite the opposite.

Practicalities

Looking at the day-to-day side of the business, it’s easy to see why small businesses have embraced the cloud. There are fewer reasons to be stuck in the office, and far more scope to collaborate with colleagues on the move.

For people who have to do 10 jobs in the place of one, this is a huge benefit. It’s a massive advantage when you can take calls on the move, or work on a document in real time with a far-flung team mate.

Barriers

Some clients ask us why they should trust their data to the cloud, given that there are so many high-profile media stories and scares. But there are far more reasons to trust the cloud with business data, than to write it off and use on-premise IT.

Hacks like the iMessage affair are few and far between, and they come abut largely because of poor security practices by the owners of the accounts in question. In business, providers like Cloud4 put security at the core of their provision. Two-factor authentication, encryption and real-time monitoring all ensure that data is safe at rest and in transit.

Often, cloud security is actually better than a business’ own internal IT. Many small companies think they are too small to bother with intrusion detection, yet hackers do target small professional services companies to get information on bigger businesses. When you move to the cloud, you benefit from pooled security resources, and the ability to lock down your data much more comprehensively than you can in your own office or home.

Find out more

Cloud4 is changing the way B2B providers work. We’re making startup businesses more effective, more efficient and more affordable. And we’re helping more and more existing service providers streamline operations and trim costs. To find out more about our simple migration solutions, contact us for a chat.